Beauty enthusiasts, get excited: Luxury skincare house La Prairie is making its way to the mountains with the Cobalt Pop-Up, taking place March 8-10, at the base of Aspen Mountain. Those in the mood for a little pampering can make their way to Gondola Plaza to treat themselves to a selection of mini skincare treatments.
The 3-day activation is in honor of La Prairie’s new Skin Caviar Eye Lift and its signature cobalt blue packaging. To experience the latest innovation, guests can pop into a gondola where an aesthetician will be offering exclusive eye treatments with the groundbreaking product. Aspen’s dry air has nothing on La Prairie’s incredible range of products, particularly the new Ski Caviar Eye Lift, which works to re-sculpt the appearance of the eye contours. And, at the “Cobalt Chalet” seating area, mini hand massages are sure to help anyone relax from a busy day. As if that wasn’t enough of a draw, a fire pit and “Cobalt Cocoa” (The Little Nell’s beloved hot chocolate topped with cobalt blue marshmallows) will ensure you’ll want to stay for a while.
