Swiss Ski Star and Kjus Ambassador- Lara Gut

Swiss Ski Star and Kjus Ambassador- Lara Gut 

Switzerland is famous for its cheese, its chocolate, and their mountains, but now it’s Swiss ski star and Kjus ski wear Ambassador Lara Gut that is one of their most famous exports!

I am in awe of all pro skiers, but especially the women who fly down the hill at over 125 kph. The men seem to get more of the attention in the sport, but it is the women who most impress me. Lara Gut is just one of these woman.  This 27 year old ski racer competes in all disciplines and looks like she weighs about 110 dripping wet. She won a Bronze in Sochi at the Olympics and has numerous World Championship Medals as well as 20 World Cup podiums with 12 of them wins.

I love that the big ski brands are using top female athletes as their models and ambassadors. Not to take away from their athletic prowess, but these days, the women of the World Cup are knock outs as well as champions! Of course these women should be the faces of the best ski brands as Lara is for Kjus.  Julia Mancuso is another example of a gorgeous sexy champion and she is one of  Spyder’s Ambassadors. I am inspired seeing them in the ads rather than just a model with a pretty face. It is a great way to sell product and support our top athletes. Bravo!

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