SNOW Editorial Fashion Photo Shoot – Behind the Scenes

SNOW Magazine traveled to the California desert to shoot their ski fashion editorial for 2016 – 2017.

They called in the top brands in the ski world to showcase the latest ski fashion trends for 2016. Top Brands included Toni Sailer, Bogner, Sportalm, Skea, M.Miller, Authier, Colmar, Mountain Force, Fendi, Moncler, Fusalp, Kru, Alp n Rock, Kjus, Spyder, Dale of Norway, RH+, Newland, Kask, POC, Chaos Lux, Lacroix, Rossignol, Nils, Ortavox, Vist, Descente, Goldbergh, Helly Hansen, Strafe, Esky Flavor, Vuarnet, and more.

This season the trend and theme was Paint it Bright and it was all about color. We told brands that if they sent us black, that we would send it back.

Ski Fashion is both functional as well as fashionable and is a true form of self expression for skiers around the world.

Check out SNOW’s latest issue to see the editorial spread!