Racer Ready – Style First

Racer Ready – Style First

Luxury in a Bag!

U.S. Ski Team racer Sterling (Grant) Babbit achieved great success on the hill and was also known for her stylish ways. Traveling around the world by air, rail, and wheels, she became an expert packer living out of suitcases.  Her racing equipment was as necessary as her fashionable après ski apparel, and that included high-heeled pumps and trendy boots. Always fashion-forward with an eye for innovative designs, she noticed a lack of fashionable design in sports equipment backpacks.  She was passionate to make that change.

Sterling accepted a full-ride scholarship to the University of Denver and competed for the ski team. She was 2x All-American athlete, winning both NCAA and World University slalom titles. On top of it all, she finished college in 3 years with the highest GPA in the Daniels College of Business Management Department.  With her business degree, knowledge of ski racing, and fashion insight, Sterling co-founded a lifestyle backpack company called Sterling O’Keefe™ with designer Stephanie O’Keefe.

Sterling designed a functional boot backpack to be the pacesetter for the action sports world. The packs are durable and weather resistant to rain, blizzards, and subzero temperatures. The best part is that all this functionality comes  with the surprise element of being fashion-forward.  The large boot backpacks are for all ages and skill levels from beginner to racers. Everyone can feel stylishly confident with their boots, helmet, goggles, etc. neatly packed without juggling loose gear. A Sterling O’Keefe backpack is guaranteed to land you a place on the style podium!

Shop http://www.sterlingokeefe.com

 

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